Rue 21 opens in the Auburn SuperMall June 18, 2009 12:16 pm Joining Mayor Pro-Tem Sue Singer at the ribbon-cutting ceremony were SuperMall General Manager Greg Fleser Rue21, one of the leading specialty fashion teen retailers, recently held a grand opening of its new store in the Auburn SuperMall. Rue21 offers a broad assortment of the newest fashion trends in apparel and accessories for girls and guys.